1. Pre-K
👶🏻 Early Childhood: Companies in the Pre-K cluster offer organized learning for toddlers ranging from traditional to exploratory learning and immersive settings. Neobear utilizes AR technology to develop new knowledge-friendly toys for kids aged from 2–10, while Lingumi teaches English to toddlers via interactive courses.
2. K-12
🏫 School Administration: Companies like Arbor help manage the school’s daily admin, record important student information, and create reports. Others allow schools to connect to other ones at the district, state, and national levels.
📚 Course Material: Most startups in this category, like Bibliu, operate online marketplaces for textbooks and other course materials. Newsela converts news stories into digestible content for younger students and Chegg provides teachers with a “portfolio” of resources to include in their curriculum.
❓P2P Q&A: Similar to Quora, platforms such as Brainly support educational Q&A as a homework platform. structured by traditional content topics such as maths, science, and history (200% MoM activity growth; 200m users since Covid-19).
3. K-12 & Higher Education
👩🏻🏫 Classroom Tech: Startups such as ClassDojo let teachers, students, and families communicate with each other and share what’s being learned in the classroom. Echo360 combines video management with lecture capture and active learning to increase student success.
🤓 Next-Gen School: Alternate education providers such as Lambda School train people to be software engineers for free in exchange for a share of future income.
4. Vocational & Higher Education
🎓 Career Planning: Platforms such as Noodle or ApplyBoard (new Edtech Unicorn since May 2020) let you discover schools and universities and connect with education experts. WhiteHat matches non-graduate talent with apprenticeship opportunities and provides training with world-class content providers and 1:1 coaching.
5. Lifelong Learning
💻 Broad Online Learning: Providers such as Coursera, Masterclass or Skillshare host content covering subjects ranging from traditional maths and science topics to cooking and UX design.
🗣 Language Learning: Marketplaces like Dada and Vipkid connect students in China with English tutors, while Duolingo or Babbel offer multiple languages in their app.
6. Across All
🙇🏻♀️ Study Tools: Notable companies include BYJU’s and Knowbox which provide study tools that use technology to offer personalized learning programs.
🖥 Learning environment & LMS: Software platforms like Schoology and EVERFI enable schools and corporations to administer and share content, activities, and assessment related to learning.
🤖 Tech Learning: Online platforms such as Codeacademy and Udacity cater specifically to teaching programming and other engineering disciplines. Wonder Workshop and Tech Will Save Us belong to the new wave of STEM products such as robotics and science kits which integrate software and hardware in the maker-movement.
👩🏻💼 Tutoring: Marketplaces such as Zhangmen, Preply and Varsity Tutors let you find online or offline face-to-face tutors.
🔬 Simulation: Virtual and mixed reality simulations are now becoming mainstream and being used in education too. Labster for example gives students access to a realistic lab experience without entering an actual lab.