Deconstructing the Practical Value Proposition in Digital Therapeutics

Insights, News

9th December 2020

Our principal Jan-Hendrik has published a new blogpost on the determinants of a Practical Value Proposition in Digital Therapeutics.

As stated in his previous blogpost “Digital Therapeutics: a bumpy road to commercialisation”, the Practical Value Proposition (PVP) is the backbone of successful commercialisation in Digital Therapeutics. In light of this importance he took a closer look at what it takes to obtain a PVP. Connecting the different determinants leads to the PVP flywheel – once it gets going, it should be very difficult to halt.

Read the post here.

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